Local SEO Services

Local SEO Services for Small Business Websites

Google Business Profile management, citation cleanup, review management, and on-page SEO — built for WordPress sites, run by Phil Bochi out of Marion, Iowa.

  • Google Business Profile management and weekly posts
  • Citation building and NAP-consistency cleanup
  • On-page SEO + schema markup tuned for WordPress
  • Review monitoring with personalized reply drafts
  • Monthly reporting with rankings, GBP insights, and next steps
See Local SEO Plans
What's Included
Plans from $325/month
No contracts
Marion, Iowa
Real work every month

Local SEO built around the signals Google actually uses to rank local businesses — and tuned specifically for WordPress sites.

Local SEO is what gets your business found by people searching for what you do, in the city where you do it. Google Business Profile listings, the local map pack, reviews, citations, and on-page SEO — all of it works together, and none of it stays optimized on its own.

For WordPress sites specifically, local SEO involves a few extra moving pieces — plugin configuration (Yoast, Rank Math, AIOSEO), schema markup, Core Web Vitals, and on-page structure. Bochi Web handles all of it.

Local SEO Plans

Choose the plan that matches your goals. Foundation builds the base. Growth adds content and review work that compounds over time. Authority brings maximum visibility with daily posts, aggressive content, and full review management. Every plan includes real monthly deliverables — not just dashboards.

Foundation

$325 /month

Build the base

Best for

Businesses that need their Google Business Profile cleaned up, citations built, and basic local visibility established.

  • Google Business Profile optimization
  • Citation audit and building (40+ directories)
  • Monthly GBP posts and updates
  • Basic keyword tracking
  • Quarterly reporting with clear takeaways
  • Email support

No contracts. Cancel anytime.

Start Foundation — $325/mo
Most Popular

Growth

$575 /month

Most popular

Best for

Businesses that want to actively grow local search visibility with content, reviews, and ongoing optimization.

  • Everything in Foundation
  • Keyword-targeted blog content (2 posts/month)
  • Review generation strategy and support
  • Competitor monitoring
  • Monthly reporting with action items
  • Priority support

No contracts. Cancel anytime.

Start Growth — $575/mo

Authority

$1050 /month

Dominate local search

Best for

Businesses that want maximum local visibility with daily GBP posts, full citation management, aggressive content, and active review response.

  • Everything in Growth
  • GBP posts: 5 per week (daily Mon–Fri)
  • Full citation management + ongoing monitoring
  • Industry-specific directories included
  • Blog articles: 4 per month
  • Social media: 4 posts/week across 2 platforms
  • Review response management
  • On-page local SEO optimization

No contracts. Cancel anytime.

Start Authority — $1,050/mo

Not sure which plan fits? Send your business name and we'll recommend the right level. Already have a Bochi Web website management plan? Ask about bundled pricing. Need a new website first? Check out our WordPress website design service.

Why WordPress Sites Need a WordPress-Specific Approach

WordPress runs on plugins, and SEO is no exception. Most WordPress sites are using Yoast SEO, Rank Math, or AIOSEO — and most of those installs are set to defaults that leave SEO opportunities on the table.

Plugin configuration

Yoast, Rank Math, and AIOSEO each have local SEO and schema features that need to be turned on, configured, and maintained. Defaults are not enough.

Schema markup

WordPress doesn't auto-generate LocalBusiness, Service, or FAQ schema correctly. We add it through Rank Math or hand-coded JSON-LD, and validate it in Google's Rich Results tool.

Page speed

Slow WordPress sites rank lower in Google — and most are slow because of plugin bloat, unoptimized images, or cheap hosting. Page speed is a local SEO factor; we treat it like one.

Core Web Vitals

Only 43% of websites pass Core Web Vitals on mobile. Sites that pass are 24% less likely to have a high bounce rate. We work on this every month, not once.

Local landing pages

If you serve multiple cities or neighborhoods, we build out individual landing pages with proper local schema and content — instead of stuffing twelve cities into one page.

These are the WordPress-specific signals that move the needle. Bochi Web handles all of them so you don't have to figure it out plugin by plugin.

What's Included in a Local SEO Plan

Every local SEO plan covers the core work that builds and maintains local visibility. Higher plans add content, review support, and more active optimization.

GBP Optimization

Full setup or optimization of your Google Business Profile — categories, description, photos, services, posts, and Q&A.

Keyword Research

We identify the local search terms your customers actually use and build the strategy around those — not vanity keywords.

Citation Building

Consistent NAP (name, address, phone) across 40+ directories so Google trusts your business information.

Local Content

Blog posts and service area pages written around the keywords your customers search — published on your site on a regular schedule.

Review Support

Strategy and tools to help you generate more Google reviews from real customers — the single strongest local ranking signal.

Monthly Reporting

Clear reports showing what was done, what changed, and what to focus on next. No jargon, no fluff — just the numbers that matter.

How It Works

Getting started is simple. No long onboarding, no complicated audits that take weeks to deliver.

1

Audit and Setup

First month: full audit of GBP, citations, on-page SEO, schema, and rankings. We fix what is broken and build the plan from there.

2

Weekly Active Work

GBP posts, review responses, citation submissions, on-page improvements, schema validation, performance checks. Every week.

3

Monthly Reporting

End of every month: a report showing what we did, how rankings moved, what GBP insights look like, and what's next.

Built for Small Businesses

Local SEO works best for businesses that depend on nearby customers finding them online. These are the types of businesses we work with.

Home Services

Plumbers, electricians, HVAC, roofers — businesses that need to show up when homeowners search for help nearby.

Medical & Wellness

Dentists, chiropractors, med spas, veterinarians — practices that rely on local patients finding them first.

Restaurants & Hospitality

Restaurants, cafes, hotels — businesses where Google Maps visibility directly drives foot traffic.

Professional Services

Attorneys, accountants, consultants, real estate agents — firms where local trust and visibility drive referrals.

Contractors & Construction

General contractors, landscapers, painters — businesses that win jobs by showing up in local search results.

Any Local Business

If your customers search for what you do plus a city name, local SEO is how you get found. This service is built for that.

Not sure if local SEO is the right fit? Send your business name and location and we will tell you honestly where you stand.

How This Compares

There are a lot of ways to approach local search. Here is how a dedicated local SEO service compares to the alternatives.

DIY

  • 8-12 hours of your own time per month
  • GBP posts when you remember
  • Review responses if you have time
  • Schema markup left at plugin defaults
  • No WordPress-specific work
  • No reporting

Most Local SEO Agencies

  • $1,500-$3,500/month retainers
  • GBP posts sometimes
  • Templated review responses
  • Schema markup often skipped
  • Rarely WordPress-specific
  • PDF reports you do not read
  • 6-12 month contracts typical

Bochi Web

  • Local SEO plans from $325/month
  • Weekly GBP posts
  • Personalized review reply drafts for your approval
  • Hand-validated schema markup
  • WordPress-specific work, every plan
  • Monthly summary you actually understand
  • No contracts — cancel anytime

This is a better fit than DIY when you do not have time to learn and execute local SEO yourself. It is a better fit than an agency when you want focused local work without a bloated retainer or services you did not ask for.

What Our Clients Say

Consistently rated 4.9 stars on Google — read reviews on our Google Business Profile.

FAQs

Common Questions About Local SEO

Answers to the questions small businesses ask before starting a local SEO plan.

A local SEO service does the recurring work that gets your business found by people searching in your area. That includes managing your Google Business Profile (posts, photos, services, hours, Q&A), monitoring and responding to reviews, building and cleaning up citations across local directories, optimizing your website's on-page SEO and schema markup, and tracking how all of it is performing each month.

Most clients see meaningful movement in 60 to 90 days — better GBP visibility, more profile actions (calls, direction requests), and rankings starting to climb. Full results typically take 6 to 12 months. Local SEO is slower than paid ads but much cheaper long-term, and the work compounds.

Regular SEO focuses on ranking nationally for general keywords. Local SEO focuses on ranking when someone searches with local intent — "plumber near me," "dentist in Cedar Rapids," etc. Local SEO involves Google Business Profile, the local map pack, citations, and location-specific on-page content. It is a different set of tactics and a different set of ranking factors.

The on-page side is. WordPress sites have specific plugin configurations (Yoast, Rank Math, AIOSEO), schema markup options, and performance considerations that other platforms don't have. The off-site side (GBP, citations, reviews) is platform-agnostic, but your on-page SEO is only as good as how WordPress is set up to support it.

Maybe not. Local SEO is for businesses where geography matters — service businesses serving a metro, retail with a physical location, professional services like attorneys, dentists, accountants. If your customers can be anywhere in the country, you probably want regular SEO instead.

National averages are $500 to $2,000+ per month for active work. Our plans run $325 to $1,050. Anything under $300/month is usually too thin to move the needle. Anything over $2,500/month is usually a multi-location enterprise plan.

No. Anyone who guarantees rankings is either misleading you or about to do something that gets your site penalized. We can show you what we will do, what results similar clients have gotten, and how we measure progress — but no honest SEO provider guarantees a specific ranking.

Yes. Month-to-month, no contracts. Most local SEO agencies require 6-to-12-month contracts. We do not.

Ready to Show Up When People Search?

Local SEO is the cheapest customer acquisition channel most small businesses have. It just requires consistent work — which is what we do.

Foundation $325/mo Growth $575/mo Authority $1,050/mo
Start with Local SEO — From $325/mo
Or get a free local SEO review — send your business name and location.

No contracts. Cancel anytime. Real work every month.